21 Jan, 2020
Edward mcknight kauffer "keep it under your stetson" poster #1
EDWARD MCKNIGHT KAUFFER (1890-1954) KEEP IT UNDER YOUR STETSON. 1942.
39x29 inches, 99x73 3/4 cm. John B. Stetson & Co., Philadelphia.
Using a photograph of a hat (it is, after all, a hat poster first and foremost!) Kauffer depicts a man in profile staring at a distant factory, the inner workings of his brain are displayed like blue-prints. The dark shadows around the edge of the frame add intensity and drama to the image.
Sold at auction in 2018 for $2,500 USD
Estimate: $1,000 - $3,000